施工実績

Aim for at least a 1% CTR improvement, which can translate to 100+ additional clicks if the page receives 10,000 monthly impressions. Select one key product or service page and implement schema markup using JSON-LD format. Track impressions, CTR, and click performance in Google Search Console over two weeks. I hope you enjoyed my step-by-step guide to ranking higher in Google. But if you want to get a huge ROI from SEO, you need to know if all these new visitors are turning into customers. So if you had an outstanding resource about SEO, I might consider adding it to that page.

Google Analytics for SEO (FAQs)

Furthermore, Google’s related search results are SEO Anomaly always worth looking at and don’t forget to check out the competition that’s ranking above you. Just like penguin huddles, the algorithm likes to see trusted “link” relationships around websites. Running in real-time, Penguin kicks into action when sites build threatening volumes of links in a short space of time, pay for sponsored links or carry out spammy black-hat techniques. The algorithm also monitors “anchor text” profiles as these can also be cleverly orchestrated to influence rankings. Manipulating Penguin through executing unethical tactics could result in a huge loss of website traffic.

Track Landing Page Performance

“The healthy, high-quality ecosystem is exactly the one that gets affected when spammers and low-quality purveyors of information get control of ranking,” Nayak says. Video carousels are not the only recent change to come to the SERP. You may have noticed that many of your search queries are already answered by Google before you visit any page at all. You might see short lists, paragraphs, or tables at the top of the search in a box, which Google calls a Featured Snippet. This information is extracted from somewhere in the SERP, usually (but not always) from the first or second result. SEO experts consider this “SERP spot zero” since it appears before even the number one result.

One ecommerce site saw a 31% boost in search engine traffic (not to mention a 28% increase in revenue) when they “pruned” 11k product pages. This practice ensures that potential customers receive the most up-to-date information about your business, enhancing their overall experience and likelihood of engagement. High-quality images and videos on your GMB listing can significantly enhance engagement and attract potential customers. A significant portion of local searches lead to in-store visits, with 76% of smartphone users visiting a business within a day of a local search.

By identifying outdated content losing traffic, you can prioritize updates to regain its relevance and lost organic traffic. Not only that, but old or out-of-date information can damage your website’s credibility and rankings, emphasizing the need for regular content maintenance. Broken link building involves identifying broken links on other websites and offering your content as a replacement. To audit your site for broken links, use tools like Google Search Console or Screaming Frog. Tracking your website’s performance is crucial for evaluating the effectiveness of your SEO efforts and maintaining strong rankings. Identify low-performing or quick-win keyword rankings to refine your content strategy and focus on areas with the highest potential for improvement.

• Image compression is also an efficient method of improving site speed.
• A fast server ensures that your site loads quickly for users, reducing TTFB (Time to First Byte) and ultimately improving the user experience.
• A higher ranking means you’re doing something well and vice versa.
• That’s why we created a text optimization tool which can be used by every SEO beginner.